Carrefour – Real time reaction

Working as the only copywriter in the digital division of Carrefour Italy has been a real challenge.
In Italy, Carrefour is trying to reach a young audience using real time and humor. They wanted to be always up to speed with the latest internet trends, and we did exactly that.

In my time in H48, I’ve published a lot of videos, but I’m mostly proud of these 3:

– Kenzo Fragrance

 

– Mannequin Challenge

 

– PokémonGo

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